Texas Biz Center

CASE STUDIES

FOOD IMPORTS FROM MEXICO

Mr. Romero and Mr. Kantor launched in the U.S. general markets their first Mexico imports test  in 2016 after testing our label concept for a honey product in Yucatan.
The final label was made using the name of Frida Kahlo sold in 180 U.S. supermarkets in the East Coast via Mr. Kantor’s national distribution network.

After several ProMexico’s suppliers recommended to us, we were able to purchase several trailers from La Morena beans as our first food imports in the history of the Texas BizCenter from our office in McAllen in 2020.

FORD MOTOR CREDIT

With a strategy “To sell a company via advertising” we presented to FMC Marketing Associates Financial Services, a Dallas Cowboys strategy to do a blitz for their Allied Finance high risk lender using the Super Bowl as the component to provide mass media awareness for 64 Allied Finance lender via a Dallas Cowboys promotion “Betting on them as winners for the SuperBowl.” Results, the Cowboys won and Allied was sold for over $300 million USD.

MEDTRONIC

 Introduced the TENS pain technology in Mexico with an innovative marketing program utilizing the Roman history of medicine helping Roman soldiers. 

AIRLINE STRATEGIES

Presented both, the mayors of City of Harlingen and South Padre Island to TAR Airlines who agreed in developing flights to the Harlingen Airport. Later on we developed a strategy for Viva Aerobus to also fly to Harlingen – SPI.